top of page

Shadow Seller AI
The AI-powered Sales Readiness Platform for B2B Sellers

Created by real salespeople for real salespeople. In a world of noise, pressure, and uncertainty, you need clarity, confidence, and courage. You need Shadow.

Silhouetted person in a dim corridor with a sharp shadow cast on the wall, symbolizing clarity and confident preparation

Shadow Seller AI is a generative-AI sales-readiness platform built specifically for B2B sellers.
It helps teams prepare faster by generating:

  • Account Plans

  • Meeting Guides & First-Call Plans

  • Organizational Synergy Maps

  • Strategy & Positioning Advice

  • Situational Guidance

  • Sales Materials & Presentations

Shadow uses three private data layers:

  1. Shadow Sales Corpus (methodology + behavioral psychology)

  2. Your GTM assets (slides, messaging, ICP, products)

  3. Target-account & contact intelligence

Shadow accompanies the seller from first call to final close, acting as coach, mentor, and thinking partner.

Buyers give you a tiny window to earn trust. Shadow helps you hit it — every time — with relevance, clarity, and credibility.

Six-step illustration showing how Shadow generates personalized sales insights and plans

AI That Actually Helps Salespeople Think

Shadow prepares sellers for meeting our prospects in all those moments that matter — conversations, meetings, pitches, challenges, and the thinking before and after each one.

 

Shadow helps sellers create:

  1. Clarity - Shadow cuts through noise, confusion, and scattered information to highlight what matters.

  2. Confidence - Provides bold angles, credible insights, and a provocative point of view that earns trust fast.

  3. Coherence - Connects your strengths, GTM, and methodology into buyer-specific strategies.

  4.  Courage - Helps sellers surface and assert big ideas, challenge safe thinking, and lead conversations with conviction.

Start With One Shadow Output

Not ready for the full Shadow platform? No problem. You can start with a single, sales ready deliverable - created by Shadow, customized for you and your target account.

Architect Drafting Plans

Account Plan

A structured analysis of your target account: missions, strategy, synergies, and your strongest angles.

Meeting

Meeting Guide

A complete preparation guide for a key meeting: objectives, strategy, angles, risks, and recommended approach.

Phone Call

First Call Plan

A sharp, insight-led plan for your next discovery call — with a relevant POV and questions that earn credibility fast.

Touchscreen Interaction Icon

Power Point Version

​Your chosen output delivered as a polished slide deck you can share internally or with clients.

Organizational Chart

Organizational Synergy Map

Shadow maps your  capabilities with the buyer’s priorities, pressures, and mission-critical initiatives.

Shadow help sellers build trust quickly by giving them buyer-specific insights and credible relevance. Trust is about having a confident relationship with the future. Build trust with your prospect,  and maybe you'll be part of theirs.

  • Sharing accolades doesn't build credibility

  • Sharing knowledge of the buyer's world does

  • Shadow helps sellers demonstrate that knowledge instantly 

WHAT PEOPLE SAY

Annelle Barnett - Marketing Mob

"Prospects expectations continue to rise. This means sellers must be on their game ALL the time. AI powered sales readiness tools like Shadow help them get there.”

unnamed (1).png

Jason Stone - Frontline Selling

"AE's are better prepared and structured driving value, strategic alignment, confidence & preference instead of just gathering and providing information." 

harris.jpg

Brad Harris - Growth Orbit

"Shadow saves me a ton of time, every day of every week. I start a thread of each account I'm dealing with then just keep updating the conversation with Shadow"

What Shadow Does for Real Sellers

It doesn’t automate them. It equips them. Think of it like an "exoskeleton" for the brain!

Prepares Sellers Fast

No more blank screens, or blank stares! No more “winging it.” Shadow generates sales-ready plans and situational guidance  instantly.

Makes Sellers Instantly Relevant

Shadow identifies the buyers' missions, and maps your capabilities showing how you support them.

You’re never generic.

Helps Sellers Earn Trust Early

Unprepared sellers lose momentum.

Shadow builds credibility from the first interaction to the final close. 

How Sellers & Teams Use Shadow

Account Executives

Prepare for every meeting with a relevant, provocative POV.

SDRs

Open conversations with insight led angles, from the first sentence.

Sales Leaders

Get consistent preparation, and pursuit management across the team — fast. 

Lead Gen & Agencies

Increase conversion using Shadow- generated first call plans.

 

Channel Sellers

Deliver clarity and drive partner behavior even when information is scattered.

marco-bianchetti-HY5r718ee7U-unsplash.jpg

Got questions? We’ve got answers 

  • What is an AI sales-readiness platform?

    • An AI sales-readiness platform prepares sellers before every conversation.

  • How is Shadow different from a sales enablement tool?

    • Sales enablement and training tools teach sellers what to do.
      Shadow helps them actually do it in real situations.​

  • Does Shadow replace training or role-play?

    • No. Shadow amplifies training.​

  • Is Shadow a private GPT?

    • Yes — Shadow uses a secure, customized GPT instance.​

bottom of page