Helping you escape the "stranger trap."
Prospects won’t trust you unless they know you, but they won’t get to know you until they trust you. That's a dilemma.
They will engage with experts they don’t know. Why? Because experts show trustworthiness by demonstrating their abilities… immediately.
Break the ‘stranger trap’ by delivering a bold, unexpected idea based on insights, right from the get-go.
Show them you understand their world, then they'll devote time to understand yours!
Shadow helps you to do it...fast.
At Shadow Seller, we've integrated sales best practices with contemporary thinking on human decision-making. Shadow spots organizational synergies between you and your prospect, re-framing your approach to create differentiation and preference.
Transform Your Sales Effectiveness

Shadow is AI powered sales readiness who helps AE's get prepared faster and run their accounts better, from first call to final close.


"It's adapt or die"
In today's fast-paced sales environment, veteran sellers must leverage modern tools. Experience alone won't win against youthful enthusiasm. Shadow Seller is designed to address this challenge, cutting through information overload to deliver clear, actionable advice in seconds.

We understand you’re no stranger to sales theory...
"I don’t need to know the why, I just need to know the what"
B2B sellers are overwhelmed. You're jumping from call to call with no time for prep. You need the next steps NOT the thinking behind your sales process. You need some hacks & short-cuts. You just need the what's next?
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It's called cognitive overload - no more mental bandwidth. Don't worry...think of us as cognitive offload. Shadow is AI-powered sales enablement software that gets you prepped for the next call.
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Empower Sales Leaders with AI
Stop wasting budget on expensive, under-utilized sales training. Instead, deploy AI-powered sales readiness software that gives your team immediate, actionable insights.

Time for a different approach - You know your sellers are overloaded so do what you expect them to do when they're faced with a pursuit they can't win - Change the Game. Shadow's the gamechanger that evens the playing field.
We ask "non-sellers" to "sell" ...but provide them no help
All types of companies expect more production from their "non-producers." Project managers, account directors, account leads are all expected to sell these days but they've never done it before, so what makes you think they can do it now?



